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Walmart Marketplace Fee Calculator

Walmart Marketplace referral fee by category (6–20%, mostly 15%) with WFS fulfilment costs and your net profit per order — no monthly fee.

Sale price
Category referral rate
Custom referral %
WFS fulfilment fee (0 if you ship)
Your own shipping cost (if not WFS)
Product cost
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How it works

Referral fee = price × category %; profit = price − referral − fulfilment − cost

Walmart Marketplace charges no monthly subscription and no listing fees — only a referral percentage per sale, 15% for most categories and lower for electronics. Walmart Fulfillment Services (WFS) adds a per-unit fee based on weight, similar to FBA. Walmart is invite-and-approval based and expects competitive pricing, so run the numbers against your Amazon margins.

Worked example

$42 sale at 15%: $6.30 referral + $6.05 WFS; after $14 cost you net $15.65 (37%).

Frequently asked questions

Is there a minimum referral fee?

Walmart has no per-item minimum, unlike Amazon’s $0.30.

Does the fee apply to shipping charges?

Yes — the referral fee is calculated on the total sale price including shipping.

Related calculators

Fee rates are typical published figures and change often — every rate here is editable; check the platform’s current fee page before pricing.