Walmart Marketplace Fee Calculator
Walmart Marketplace referral fee by category (6–20%, mostly 15%) with WFS fulfilment costs and your net profit per order — no monthly fee.
How it works
Referral fee = price × category %; profit = price − referral − fulfilment − cost
Walmart Marketplace charges no monthly subscription and no listing fees — only a referral percentage per sale, 15% for most categories and lower for electronics. Walmart Fulfillment Services (WFS) adds a per-unit fee based on weight, similar to FBA. Walmart is invite-and-approval based and expects competitive pricing, so run the numbers against your Amazon margins.
Worked example
$42 sale at 15%: $6.30 referral + $6.05 WFS; after $14 cost you net $15.65 (37%).
Frequently asked questions
Is there a minimum referral fee?
Walmart has no per-item minimum, unlike Amazon’s $0.30.
Does the fee apply to shipping charges?
Yes — the referral fee is calculated on the total sale price including shipping.
Related calculators
Fee rates are typical published figures and change often — every rate here is editable; check the platform’s current fee page before pricing.