Business Calculators

Turn revenue and cost into gross profit, profit margin and markup — and see why margin and markup are not the same number.

Price a product from its cost and a target profit margin — the correct way to hit a margin, not a markup.

Apply a markup to your cost to get the selling price, profit and the resulting profit margin.

Add VAT or GST to a net price, or remove it from a gross total — with the net, VAT and gross broken out.

See what a discount does to your profit: discounted price, profit after the discount and the margin that survives it.

Work out CPM (cost per 1,000 impressions) from campaign cost and impressions — or reverse it to find impressions from a budget.

Calculate return on ad spend (ROAS) as a ratio and a percentage, with a quick verdict on whether the campaign pays.

Find your conversion rate from conversions and visitors — and see how many conversions a target rate would produce.

Calculate customer churn and retention rates for a period, and understand the recurring-revenue impact.

Estimate customer lifetime value from average purchase, frequency and lifespan — with an optional margin-adjusted figure.

Find the number of units and the revenue you need to cover fixed and variable costs — your break-even point.

Work out the hourly rate you must charge to hit your income goal after expenses, based on real billable hours.

Total an invoice from line items, a discount and a tax rate — with the subtotal, discount, tax and grand total broken out.

Estimate your take-home pay per paycheck from salary, pay frequency and 401(k) — a rough federal-only calculation.

Convert an hourly wage to annual, monthly and weekly pay — and turn a salary back into an hourly rate.

Calculate regular pay, overtime pay and total pay from an hourly rate, hours and an overtime multiplier.